Monodisperse YF3:Tm3+/Yb3+ nanocrystals have been synthesized to explore the visible up-converting properties under near infrared (975 nm) excitation. It has been found that the nanoparticles exhibit intense red up-converted emissions, in addition to the characteristic UV and blue Tm3+-bands. It is demonstrated that, by carefully selecting Tm3+ and Yb3+ contents, the relative intensity of the different emissions can be changed producing an overall emission colour that can be tuned from blue to magenta.